The BehaviorLive messaging feature is a great way for your team to collaborate on conference communications and disseminate important event information.
Note that this feature is only for Transactional emails. You may send emails to users who are linked to your conference: Presenters, Registrants, and Exhibitors, but marketing emails are not permitted.
Get Started with a Blank Email
Click Messaging on the left-hand menu > New Email > Blank
Edit Your Email
Content
Content blocks are your main building elements to design the body of your email. Drag and drop the elements you need from the left-hand menu, and click individual elements to customize.
When you click on a content block, the menu on the left will display the editable options for that content block. If you're editing a text block, editable options will be displayed above the content block you clicked.
Blocks
Blocks are rows of content that allow you to add and organize elements in different column configurations. Add a block to your email body, and insert content into the blocks.
Body
Body allows you to customize the overall theme of your email, including colors and fonts.
Duplicating and Deleting Content
Click on individual content or blocks to duplicate or delete elements.
Remember to periodically save your work by clicking the SAVE button in the top left corner!
Merge Tags
Merge tags are unique, text-based identifiers that correspond to account data. Use merge tags to pull in text that is individualized to each user, and add personalization to your emails, such as First Names and Presentation Titles.
Merge tags can be inserted into text content elements by clicking the Merge Tags dropdown within your text, or added to Blocks if you need to repeat data. A good example of the need to repeat a merge tag would be if one of your conference speakers will be giving multiple presentations at your conference or event.
Add a repeating Merge Tag
- Add a Block (row) to your email body, and click on the block.
- Click the Merge Tags icon, select the tag group, and select Repeat as the Merge Rule
This will create a row of repeating merge tags, and your email recipient will see a list of their presentations each with its own unique information.
Edit for Mobile
Click the mobile tab to preview how your email will appear on mobile devices.
Finishing Your Email
When you're happy with your email's design, update your email settings, send information, and don't forget to send yourself a test email to check any links and see what your recipients will see.
Refer back to the Messaging Overview article for more information on the final steps to send your finished message.
Learn more about other Messaging Topics